Reach for your Organization's Real Values
Your organization's values statement should convey specific and powerful choices beyond such platitudes as "excellence," "transparency," or "fiscal responsibility."

Too often organization’s deploy the same old platitudes to describe their values.
Excellence, transparency, and fiscal responsibility are fine words. EVERY organization in a position of trust should have those qualities baked into their DNA. But that’s the problem.
An organization’s values deserve to be specific, powerful, and meaningful, clarifying what you stand for and what you're unwilling to compromise on. A values statement is the nucleus of your organization’s ability to declare: “We embrace “this” but not “that.”
Finding that clarity can be a reach - but it’s well worth the effort. Articulating distinct and compelling values enables you to build a stronger organizational culture, attract like-minded supporters, and achieve greater impact.
So, ask yourself, what are your organization's real values, and how can they guide your path to success?

